“Entering the awards was such a great experience for us. The virtual judging and ceremony was just as thrilling as if we had been there in person. We were impressed with the high calibre of the judges, and prior to the event, the organisers were so supportive with any questions we had.”
Dr Paul Phillips CBE, Principal, Weston College
Shaping the CX Future
Welcome to the first ever US Customer Experience Awards™!
We're incredibly excited to launch this event in America: after all, the US has seen phenomenal success by pioneering many aspects of customer-centric culture.
This success rests on a simple belief: that things can always get better. No matter how far we’ve come, how much we’ve learned, we can always improve. And how do we do that? By coming together and sharing our stories.
That’s what these CX Awards are all about. Finalists will share their experiences of CX transformation, innovation and inspiration, competing for a series of accolades across 19 different categories.
Independent judging panels will decide the winners, with fairness and integrity at the heart of the assessment process. But this isn’t just a chance to prove your CX brilliance to a huge audience - it’s an opportunity to connect with America’s top CX professionals, gain practical insights from their initiatives, and have an incredible shared experience with your team.
With our unique event structure, focused on knowledge sharing and professional development, these Awards will give your organization a phenomenal boost, no matter the result!
So why not show us why your CX is the best around - and shape the future!
Super Early Bird Entry Deadline: December 23, 2021
Early Bird Entry Deadline: February 25, 2022
Entry Deadline: March 25, 2022
Finalists Announced: April 8, 2022
Early Bird Booking Deadline: May 27, 2022
Booking Deadline: June 17, 2022
Awards Finals: June 23, 2022
Awards Ceremony: June 30, 2022
With 19 different categories to choose from, open presentations to attend, and a magical online Awards Ceremony, USCXA™ is so much more than just a competition - it’s a chance to share your knowledge, network with other passionate CX practitioners, and honor your incredible team!
“Not only was the event entertaining, it also provided an excellent opportunity to learn about CX efforts in a wide range of activities from an interesting mix of organisations.”
Jan Rozendaal, Managing Consultant, Looyint
This event has integrity and fairness at its heart. We take several steps to ensure it’s a meaningful competition:
- Every category has at least 5 judges
- Every entry is scored at least 10 times (first for the written submission and then for your live presentation)
- Entries are scrutinized for 7.5 hours on average
- Every finalist receives a detailed feedback report after the event
In recognition of these efforts, our awards programmes have received the Outstanding Trust Mark from the Independent Awards Standards Council. And with the help of the wonderful Judge Club we continue to improve the quality and fairness of our events.
“We heard great insights, presentations, and stories in our category. Many thanks to my fellow judges and a very special thanks to Ian Golding and the Awards International Dream Team for the amazing organizing.”
Laith Al-Alami, Trainer, Institute of Banking Studies - Jordan
How to Enter
Entering is incredibly easy: in just two steps, your awards journey can begin!
Choose the right category(ies):
there’s no limit to the number you can enter, and you can also enter the same initiative into multiple categories if appropriate. Book a call with your Awards Consultant to explore your options further.
Submit your entry form
this is your chance to share your organization’s CX story and get shortlisted as a finalist, so make sure you address all the scoring criteria and wow the judges with your initiative!
What happens next?
Once you’ve submitted your entry, sit back and relax! Our shortlisting panel will scrutinize the submissions, and we’ll announce the full list of finalists on April 8, 2022.
Those who’ve been shortlisted will compete in the Awards Finals on June 23, where they deliver a 30- minute presentation to the judging panel. And then a week later, on June 30, we’ll find out the winners in a glamorous Awards Ceremony!
“What a fabulous experience this was, with so many CX professionals in one place! How can one leave without feeling even more motivated about putting customers at the heart of your business? The effort and passion in those presentations was outstanding.”
Emma Sutton, Senior Customer Director EMEA, Oracle
This year's USCXA™ will take place entirely online, allowing finalists and judges from all over the United States to come together with ease. Here's a few things you can expect:
- The chance to pitch your CX initiative to an expert judging panel
- Detailed feedback reports for every finalist
- Open Presentations from other companies, where you can learn from the expertise of your fellow competitors
- Networking opportunities with other guests through our Awards Manager software
We'll be holding the event in two stages: the Awards Finals will take place on June 23, with finalists delivering their presentations and making their cases to the judging panels.
Then a week after the Awards Finals, on June 30, we'll come together again. As we build up to the ceremony that evening, we'll be hosting a series of #CXTrendTalks™, where leading CX practitioners will share their insights on the most pressing issues in customer experience right now. After that, it's time for the ceremony, where you can celebrate with your incredible team, hear from keynote speakers and find out the winners in each category.
We hope USCXA™ leaves you feeling appreciated, energized and inspired to take on new CX challenges!
“Cracking event, as ever! I want to say how fantastic the Awards International team members are and to thank them for assisting me in my role as Chair of Judges. They were super-organised in the lead-up to the event. Faultless!”
Tim Pritchard, Managing Director, Kantar
Sponsor the Awards
Customer experience is the most important brand differentiator in today’s world.
We're already partnered with incredible organizations like the Customer Experience Professionals Association - but we're also looking for appropriate commercial sponsors.
Positioning yourself at the forefront of CX excellence is a business imperative – and sponsoring the Awards is the perfect way to do this. You’ll be aligning yourself with the highest standards in customer experience management – plus getting some amazing exposure for your brand.
We have a range of sponsorship packages to suit every budget – take a look at our brochure and decide what works best for you.